Grassroots Political Consulting

Grassroots Political Consulting

Strategy Enlightenment | Purposeful Engagement | Leadership Empowerment  


About Grassroots Political Consulting

Traditionally, Indian politicians and political parties strive to understand the perception of voters and accordingly make efforts to prepare their political road map. In response to the rapidly changing political landscapes both at regional and national levels, the practices adopted by political parties to influence voters must strike the right chord

Grassroots Political consulting beliefs in the fine art of seeing, hearing and listening to the fragmented voice of voters. Hence, we learn, understand and craft a reason for collaboration for the progressive connectivity of voters to a political party or for a politician in constantly changing volatile circumstances. We diagnose the problems and issues within a political entity or in an individual politician and leverage special dynamics of expertise to address them. The enablements of such specialized dynamics are Grassroots Political Strategies

Grassroots Political Consulting is exclusively specialized in political strategy, Communications and campaigning. We craft and steer Political Communications, Campaign Management, Constituency Strategic Profiling, Media Management and creative sprout of Strategic Social Media Campaigns. Our core strength lies in the elevation of sustained presentational and persuasive execution of decisions of politicians and their parties.

Grassroots Political Consulting significantly render cornerstone consulting services and strategies with prime emphasis on strengthening the grass-root issues in addressing time bounded and situation based issues to sitting MP’s & MLA’s, prospective candidature, any political campaign and for any political parties within India, Asia and Africa.


Founder & Chief Political Strategist

Mr. Syed Shams, offers 20 + years of proactive experience in competitive fields of Business Strategy
Consulting, Blue Ocean Strategy, Branding, Marketing, Communications, Public Relations, Business Development, Public Policy and Entrepreneurship. He has multiple premier academic credits in Business & Strategic Management. He possesses exemplary writing and research, media management, voter and audience understanding, crisis management & problem-solving and political-strategic skills and he is a multi linguist.

He is visionary, innovative C suit strategy executive with extensive management consulting experience across multiple industries and verticals with a global footprint.  An inspirational leadership level communicator, passionate to drive political engagements and leadership performances with his intellect along with his incredible team


Grassroots Strategy

Political development should start at grassroots - Mahatma Gandhi 

Strategic political planning is an exceptional management process with the core objective of strengthening the party’s numerous organizational functions and respective capacities. Steering the Strategic challenges is crucial even for political parties and candidates who have been in the game of politics for long. Synchronizing macro & micro dynamics of a political party, consolidation of the party along with cadre, credible engagement of advocacy with growth, define and craft the track of day to day political engagements and design the course forward for political future thrive are factual challenges. Therefore, it’s imperative for political party or political candidacy to have Strategy.

We design political strategy encompassing grassroots of performance, competitive advantage and make best possible utilization of strengths, minimize the weaknesses, make use of arising opportunities and cautiously foresee the threats within and outwards of tricky political environment. We address those inevitable political challenges with the integration of core strategic objectives of intent, vision, and mission, processes, environmental scanning, formulations, implementation, evaluation, decision making culminating to policy  

Strategy: Political Research Services

Research is creating new knowledge.” - Neil Armstrong

Our grassroots political research focuses on legislative concerns to the community political issues. The process seeks to influence decisions by getting the public as prospective voters involved in them

Demographic Research:
Ø  Research and surveys
Ø  Constituency Profiling
Ø  Finding micro and macro issues which can influence elections
Ø  Image of present leader
Ø  Assessing satisfaction level
Ø  Opinion poll to know voter’s mood
Ø  Collecting contact numbers of influential people at the booth level 
Ø  Caste equation and their voting pattern
Ø  Vote share in favor of our party and candidate
Ø  Expectations of people from an ideal candidate

Opinion and Exit polls:
Ø  Evaluation the present public preference and opinion of the candidates
Ø  Feedback predictions on a most suitable candidate for the region
Ø  Determination of caste-wise poling distribution
Ø  Identification of effective and influential media sources for voters
Ø  Preferred ministerial candidates at state and national level

Issues & Trends: 
Identification of micro and macro level issues, these can be main focus points for a manifesto, speeches, political communications and campaigns

Strategy: Constituency & Voter Profiling

“Passion provides purpose, but data profiling drives decisions”

Grassroots Political Consulting imparts and does the customizer adaptation of the effective usage of Constituency Profile management technology and data, the competence and success of candidate campaign can be proved to be turned around by knowing constituency electorate pattern, voting trends, findings of immediately addressable issues, party worker's roles and performances.

The strategic constituency profiling is an essential step forward for aspiring MP’s & MLA’s looking to contest election from their designated or particular constituency, enabling them in crystal clear understanding of analysis of previous elections results including community preferences, rate of voters turnout and preferred party affiliations, political & cast equations, voter gender & age profile, pinpoint issues, influential people to align with, detailed SWOT analysis of sitting candidate and polling booths

Benchmarking the facts and figures of the voter electorate are the significance of constituency voter profiling. Enormous and extensive research followed by systematic analysis is the crucial part of data collection enabling calculated understanding of voter’s gender, age, education, family tree and caste, number of family households, household size, income, owned & rented house units. Thus, the economic planning of a particular political campaign can be structured and executed.

Strategy: Election Management

"I never vote for anyone. I always vote against." ~ W. C. Fields

Election Management Solutions are the niche of an experienced team of Grassroots political strategists and consultants, dedicated to driving visionary & inclusive political leaders and parties to public office through winner-ship dynamics. We develop and design solid grass root foundations of strategy, communications and campaigning paradigms of research, branding, large data collection, analysis, marketing, contingency planning, crisis management, and pre.present.post micro, macro configurations to manage all the following election management aspects of the party or candidate

Issue Advocacy:
If a Political party or candidate has a big policy issue or initiative that needs a wider reach plan, we accomplish such types of large projects with solid intent of creating a strategic drive and design a comprehensive strategy incubating Goals, Organizational considerations, Constituents, allies and opponents, Targets and Tactics and also build a team with the right assets to manage effectively to win

Research & Polling:
We manage research and polling projects by conducting opinion polls, feedback surveys, which ask the right questions and provide data that is reliable and accurate facilitating critical analysis of politicians and the number of political services.
Research and polling is pivotal in helping craft party’s message and for making strategic decisions throughout campaign.

Voter Targeting:
A campaign is only as successful as its data. Campaigns have limited resources and time, which makes targeting the right voters becomes imperative for building and executing a winning campaign plan. We utilize a wide array of targeting resources to get a candidate across the finish line, including email, phones, voter modeling software and technological add-ons, direct mail, digital, walk lists & creative insights

Electronic (Television):
The right messaging and its impactful portrayal ensures it gets in front of the right audience is the absolute the nucleus of a political campaign, getting this wrong can be the difference between winning and losing. We enable phenomenal success in guiding candidates and parties at all levels through the television process right from creating a plan and managing it from message development to placement. We can help tell the perfect story.

Print:
Print remains a necessity for campaigns, even in today’s political climate. But because every campaign does it, the print product must stand out from the rest of the pack in order to resonate with voters. We design creative so effective that get the message across visible, wide and clear.

Digital Communications:
The modern political campaign or policy issue must have an emancipated digital presence. It’s a powerful tool inevitably accomplishing political party or candidate’s goal on winning campaign whether its Facebook, YouTube, Twitter, Instagram, WhatsApp, blog, email or any suitable digital model or platform.

Telemarketing:
We design and implement phone programs for political campaigns, target state, and constituency oriented victory programs, independent expenditure programs, persuasion programs, IVR Polls connect campaign’s winning message with the voters by generating increased awareness and presence to maximize the support of voters

Road Shows & Ground Game:
We conceive effective ground games which is very critical to the political candidate campaign’s success. It could make a very certain difference in a hotly contested race.  We shall tactically help a candidate or party to engage and rally their supporters and persuade a targeted group of voters while maximizing results and resources.

Strategy: Best Practices for Political Parties and Political Candidates 

It is inevitable that the expectations on what stream and spectrum of socio-economical focus that political parties will deliver to democratic societies are pretty high.

Parties are expected to organize ideas, mobilize vote bank, govern effectively within, raise their own resources, communicate consistently, compete in elections, solve numerous societal problems and, while doing all this, consistently behave in a manner which is accountable, transparent, ethical and legal. This is a substantial list of demands for any political organization or Candidate. The political parties which experience the most consistent level of electoral success and highest degree of public approval are those that are structured in an open manner which invites participation, and which can embrace self-reflection, constructive criticism and change.

Grassroots Political Consulting - structures and steers the manner in which a political party organizes itself that has a direct impact on its ability to High – functioning delivery in all of these areas characterized by:
1.       Clearly defined roles and responsibilities, rights and powers among all levels of the party
2.       Clear and transparent decision making processes and procedures inside the party
3.       Regular and accessible communications within the party
4.       focuses on actively promoting women and youth participation at the party

Grassroots Communications

Strategic Political Communications Synchronization

Strategic Political Communication is the key to successful political endeavors. Communicating with voters and potential supporters through the gamut of media is a challenge for every politician and political party.

‘Influencing the actions and policies of a government,’ ‘the opinions that someone has about what should be done by governments,’ and ‘the debate or conflict among politicians or parties having or hoping to achieve political mileage’ reflects one very important fact, those involved in politics must be able to effectively communicate their goals through synchronized modes of targeting, research, and analysis. Therefore, Grassroots Political Consulting – places heavy emphasis on strategic political communications with a particular focus on both political rhetorical and listening skills.

But, the Communication gap in today’s era is increasing as speedily as tools of communication. There are perhaps endless interpretations of what the communication gap really means. It all depends on the Political parties or politicians involved and circumstances. Communication gap surfaces when there is difficulty in understanding the message being communicated is misunderstood and or no importance is given to understand whatever is being communicated. In our Indian politics, communication gap surfaces prominently during electoral campaigns.

Grassroots Political Consulting - Strategic communication plan will foster a politician or a political party’s ideology, propaganda and persuasion maximization opportunity to inform, inspire and motivate support through the Print, Electronic and Digital Media. This communication synchronization manifests in
1.       Developing a strategic communication plan
2.       Media outreach plan
3.       Organizing effective media events
4.       The media toolkit
5.       Social Media Communication Channels & Platforms

Grassroots Campaigning 

Strategic Electoral Campaigning  


Grassroots Political Consulting perceives a strategic political campaign as a collaborative craft of brand architecture for a politician or political party incorporating innovative and timely decisions. We design and steer the political campaign with a deep understanding of voter base not only to garner the attention of the public in favor of party or politician but to influence the undecided and opponent voter base.  

A political campaign can make or break the candidate’s chance to victory. Hence, we objectively focus on knowledge impact to create the campaign strategy by planning, implementing, marketing, monitoring, improving and evaluating considering the strategic dimensions of problem, vision, and change.




We address all crucial composites of campaign strategy

1.       Campaign Planning
2.       Campaign Goals Setting
3.       Campaign Budgeting and Financial Resource Management
4.       Campaign Timeline and Time Management
5.       Campaign Message Conceiving
6.       Campaign Media, Communications Plan & Pitching
7.       Campaign Technology & Tools
8.       Campaign Team & Talent Mobilization
9.       Campaign Voter Database Clustering

Contact

Grassroots Political Consulting. 91 Spring Boards, Hi-Tech City, Hyderabad | TS | India
Call+WhatsApp: +91 720 763 6119 | Mail: grpcpco@gmail.com | Web: grpco.blogspot.com